Why You Need a Website Support Plan
We call our website support plans, care plans. At YasTech, we truly want our customers to succeed and by taking ‘care’ of them, we can help them do that.
What is a Support Plan?
Our support plans are basically an agreement between us and our customers to keep their website up-to-date and/or market their website on a monthly basis. Depending on the plan you choose, we will spend a set number of hours helping you improve and/or market your website online.
What Tasks are Included in a Support Plan
The types of things we can do for you will vary depending on your needs. Every business is different. Whether you simply don’t have the time or skills to keep your website content up to date, or you’re looking to improve your website traffic or conversion, we can do what’s needed.
Some of the typical tasks we complete are:
- Content and image updates
- Update WordPress plugins and themes. All our websites are built on WordPress and this content management system has frequent updates to help keep it secure.
- Content creation, like writing blogs or creating new pages
- SEO tasks including keyword research, page speed optimization, link building, and citation management
- Review site stats and analytics to ensure marketing campaigns are effective or goals are being met
- A/B testing to help improve website conversions
- Manage and review online marketing campaigns including Google Adwords, Facebook Marketing and LinkedIn Marketing
- Email Marketing including creating and sending scheduled emails
- Strategy meetings to discuss what’s new on the web and suggestions from our team on how to make your site better
Depending on the plan you choose, we will either have a monthly or quarterly meeting to ensure we are completing the tasks that are still relevant to your needs.
Benefits of a Care Plan; The Why
There are a few of core benefits. This first is that keeping your website up to date ensures your customers are always getting the most relevant information about your company. Secondly, consistently marketing your company online helps you to create a steady flow of leads or purchases. Lastly, Google likes when your website is updated often, and this can help you improve your ranking in search results for your main keywords, or even new keywords if new content is always being created.
More benefits of signing up for a support plan could include:
- Savings on our standard hourly rate when requesting updates only as needed
- Improved website security
- Better SEO
- Priority service (only on select plans)
- Could reduce how often you need to redesign your website
Our care plans are ideal for those businesses that don’t have the time or skills to keep their websites up-to-date. A plan will also help you market your company on a consistent basis, which is hard to keep up with when trying to do this yourself.
Having been in business for over 11 years now, we understand what it takes to have a successful business and the tasks that need to be completed to have a strong online presence. Investing in a Website Support Plan has an excellent return on investment for your business.
You take care of your business, and we’ll take care of your online marketing needs!
Whether someone else built or your website, or YasTech did, we can get you setup on a care plan today. Contact our office to get started.
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