A quick Monday morning quiz for you:
Q1: Do you send emails to your customers?
Q2: Do you have a website that you’d like your customers (or potential customers) to know about?
If you answered yes to both of those questions, here’s a third for the win (or FTW as the kids say):
Q3: Do you include your website address in your email signature?
There are a lot of people who send out emails without some sort of basic contact information in their signature.
You don’t have to be too elaborate or include everything – just pick the top 2 or 3 ways you’d like people to contact you or find you online and include them. I’d suggest at the minimum include your website address and a phone number, but your mileage may vary.
Here’s a couple examples from us here at YasTech:
Nothing too fancy – just the basics is all that is needed. But it gives your customers a way to find you without having to make them go hunting for the phone book or on Google – and potentially end up finding your competitor in the process.
If you’re not sure how to add an automatic signature to your emails, here are some links to instructions for some of the more popular email clients:
Of course you can also include links to any social media sites that you are active on (i.e. Twitter, Facebook, etc.). The keyword there is active. You don’t want to put a link to your MySpace page when you haven’t actually updated it in 4 months.
Got a better idea for your email signatures? Send me an email with your signature on display and maybe we can post a roundup of some of the better ones out there.