Claiming Your Google My Business | Canadian Land Location
MarketingSaskatoon

Claiming Your Google My Business | Canadian Land Location

Google My Business handles Canadian Land Locations and PO Boxes a little differently, though it’s an important tool for every local business. Apart from standard Search Engine Optimization practices, Google’s card is an invaluable resource for potential customers to find your location, phone number, and website.

However, Google and its products are based in America, which means there are certain Canada-only aspects that Google My Business doesn’t work with (at least not yet).

Google My Business | Canadian Land Locations

The Canada-specific issue I’ve dealt with the most here at Yas is that Google My Business does not work with land locations. If your business doesn’t have a street address and postal code, you will not be able to have a pin on a map for your business.

I personally worked on an issue like this for a few weeks and even though we saw examples of this working just down the highway from the business I was working with, Google’s comment on the matter was “those must have been done by mistake”. 

Google My Business | Canadian PO Box

Many of Canada’s smaller communities still use PO Boxes rather than personal mailing addresses. This is also an issue that Google My Business doesn’t seem to understand.

Similar to the land location issue, you’ll find that Google My Business won’t let you create a listing without a street address and postal code here, either.

Luckily, there is one workaround, though it’s far from perfect.

The Option You Still Have

In both of these examples, unfortunately, having a pin on a map isn’t an option for you. You can, however, use a personal address to verify the business listing, and then change your business to a “service area” type business. This way, you can hide your personal address and still show up with a Google Card when someone searches for your business.

Visually, it will look something more like the following image, where you’ll have to highlight a section of the map, rather than provide a pin for someone to navigate to.

Claiming a Service Area Google My Business Listing

 

1. Go to business.google.com, login with a valid Gmail or Gsuite email, and enter your business name.

2. As you type your business name, check to see if Google has already pre-populated your business. This can happen if people search for your business before you’ve created or claimed it.

3. You’ll come to a page that asks if you want to add a location customers can visit. Click “no”.

4. Choose one or more general locations to add to your Service Area.

5. Choose a business category

6. Enter how you’d like to be contacted

7. Now for the difficult part. Most likely if you’re adding a business that’s not already established with Google, they’ll want to verify you the old-fashioned way—through snail mail. You’ll come to a screen where they want you to enter your business’ mailing information.

8. You’ll get a physical postcard from Google in the next few days (or sometimes weeks). Please note that your listing will not appear publicly until it is fully verified by Google.

FREE 7-DAY MINI COURSE

The Questions You Need To Answer To Make a Website That Makes You Money

Start off with Yas’ Website Strategy Cheat Sheet and follow along as we show you what you need to know to create a high-converting website.

Where would you like the Mini Course sent?

What's in this course? Grey Arrow

Leave a Reply

avatar
  Subscribe  
Notify of

Related Articles

MarketingSaskatoonSocial Media [VIDEO] Start Getting Leads Using A Lookalike Audience On Facebook Today
Lookalike Audience Facebook Title Card

Have you ever thought to yourself, “If every customer was like that one, I’d be set”? The new Lookalike Audience on Facebook might be the answer. If you’re not sure […]

Lets CampMarketing What Does Booking Software Do For Campgrounds?
lets camp booking software blog title card video

Booking Software Saves You Time Put Down the Phone Stop Chasing Payments Clear Out Hold-Ups at the Gate Booking Software Makes You Money Get The New Generation of Campers Sell […]

Ready to get started?

Start your project
Copyright 2019 Yastech Developments. Saskatoon, Saskatchewan Canada Privacy Policy Get Free Estimate
3 Shares
Share3
Tweet
Share