YasTech Developments

YasTech Talks Website Essentials at ‘Ideas on Tap’: Content is King

Back in May we were asked to present at a local networking event called “Ideas on Tap“. This event is put on once a month by Vendasta (a large tech company headquartered in Saskatoon). Each month features a new topic and Saskatonians are invited to come, grab a beer, some snacks, and be enlightened as community members talk on their specialty.

Our specialty, of course, is anything and everything to do with websites. When we were asked to present at the May 27th IOT “Website Essentials”, we jumped at the opportunity. There are so many things that are essential when it comes to websites. However one stood out above all. Content. That’s right. No matter how stellar your design, how good your SEO – without quality content, your website will not be doing it’s main job –  that is converting visitors into customers.

Of course we needed a cool way to present this (without boring everyone to death), thus our presentation titled “Content is King – A Cliche Packed Presentation” was born.

Here are the highlights of our presentation.

Or if you’d rather not read, scroll down to the bottom of this post to watch the video or click here.

4 Clichés on WHY Content is ♕

1.Beauty is in the eye of the beholder

Visual Appeal. Beauty is in the eye of the beholder.


2. Dangle a carrot in front of them.

Conversions. Dangle a carrot in front of them.


3. Finding a needle in a haystack.

SEO. Finding a needle in a haystack.


4. Love is blind.

Engagement. Love is blind.


4 Clichés on HOW to Make ♕ Content

1.A pictures says a thousand words.

Professional Only. A picture says a thousand words.


2. When in Rome, do as Romans do.

Know Your Audience. When in Rome, do as Romans do.


3. Built like a brick shit house.

Blogging. Built like a brick shit house.


4. It’s go time.

Write Right. It’s go time.


Last take-away….Time is money.

♕ Don’t waste time. Create some content.

 

Watch the Video Here: