December 2009 - YasTech Developments
Yas News

4 Questions Related To: Cell Phones

A semi-regular thing we’ll be doing here: 4 questions about something that interests us that might also interest you. This time it’s about cell phones.

What model cell phone do you currently have?

Blaine: Being the card-holding Apple cult member I am, I have the latest version of Apple’s iPhone – the iPhone 3Gs – my third iPhone in 2 years.

Chris: Sony Ericsson W580i (white if you must know).

Michael: How do I check what kind of phone I have again? Actually I have a Blackberry Storm. Can’t live without my Blackberry.

What is your favourite feature/ability/thing about that cell phone?

Blaine: It’s got to be the App Store – I have countless applications on my phone. From a camera app that stitches a panoramic photo together for me or a pixel-perfect Twitter client that helps me tweet on the go, I’ve got tons of applications that extend the functionality of my phone.

Chris: I don’t really have a specific feature that I could nail down. I think that the way it sometimes auto-dials my friends when I forget to lock it is handy. Also the way it automagically starts the world’s worst media player when I attempt to dial is super neat. Like I said, so many great features I couldn’t pick just one. (There’s a heavy dose of sarcasm contained in this response. I hope you can pick it up!)

Michael: Viigo app. Keeps me up to date with live news, sports and social networks. Doing this all in one app is pretty genius.

What is your least favourite feature/ability/thing about the phone?

Blaine: Rogers’ coverage in Saskatchewan – hands down. I’d really like to go to Humboldt and be able to make a call or send a text…. but I can’t.

Chris: My least favourite feature is also the fact that Rogers’ coverage sucks in Saskatchewan. Runner up would be the fact that I still have a year left on my contract with this phone. But I can’t really blame the phone for that, can I?

Michael: Not being able to text while I drive. The press down touch screen makes it awkward to hold in one hand and press down the letters while I’m driving.

What phone would you upgrade to if you could right now?

Blaine:That’s a really tough question for me to answer, because at the moment there isn’t a phone to upgrade to – the iPhone is currently the best mobile phone money can buy, in my opinion. Google seems to be testing a new phone called the Nexus One, which could be the next phone I buy, although that title changes monthly.

Chris: Without question, I’d upgrade to an iPhone 3Gs. I’ve got a 1st generation iPod touch so I know I love the interface and apps/app store – just bidding my time. If I wait long enough, maybe Apple will come out with a iPhone 3Gs2!

Michael: Not sure. I hear the iPhone is pretty cool and the Blackberry Tour is pretty nice, but I haven’t used either of them so I don’t know if I’d like them or not.

Want to play along?

We’d love to hear your thoughts. Disagree with Blaine’s assessment of the iPhone being the best mobile? Agree that Michael should dump his Blackberry for an iPhone? Think that I should learn to appreciate the auto-dialing nature of my mobile? Leave a comment or send me an email with your answers to 4 Questions Related To: Cell Phones.

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Still not convinced that it’s worth having a video on your website?

“We typically get up to a 20 percent increase in conversion rate on products that have a video, and also a lower return rate at the same time. It’s hard to put an exact dollar amount on it, but I would say that the videos have made a substantial difference by increasing our traffic, our conversion rate, and our sales.”

Lars Hundley, President of Clean Air Gardening from this article.

Video is something that can work on any site that is selling a product, not just sites about gardening. Imagine that you’re in need of a desk for your new office. You browse through a catalogue from a local store and see pictures, dimensions and colour options for a variety of desks. After deciding on one that you like, you go check out the store’s website to see if they have any in stock.

While that site is loading, you google the model of desk you’re looking at and come across another store’s website listing that same desk at the same price. They happen to have a quick, 30 second video tour of that desk. It shows someone sitting down at the desk, opening a few drawers, reaching for a pen, etc. You notice an extra drawer in a spot that you couldn’t see in the pictures from the catalogue. This means it won’t fit in your new office. The video gave you a better idea of how the desk looks and functions and prevented you from buying a desk you would have had to return.

Would you go back to the original store’s website/catalogue to find another desk? I’d guess most people would stick with the new site and enjoy the quick videos that help show what the desks are actually like.

Pictures tell one story about your product and are important to have, but video can help separate you from your competitors. It also opens you up to a whole new market that might not otherwise find you, but now can on video sites such as Youtube.

Contact us for information on how to get video on your website.

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The Questions You Need To Answer To Make a Website That Makes You Money

Start off with Yas’ Website Strategy Cheat Sheet and follow along as we show you what you need to know to create a high-converting website.

Where would you like the Mini Course sent?

What's in this course? Grey Arrow

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